British manufacturers of innovate pet retail brands & private label products
Established in 2009 and proudly family-run, Natures Grub has grown from its Norfolk roots into one of Europe’s largest manufacturers of specialist pet and wildlife feed. Offering carefully crafted, unique formulations for dogs, cats, small mammals, exotic pets, wild birds and more through their trade brands and private label, Natures Grub champions an ethos of harnessing the power of nature. Every product is meticulously developed to provide premium quality, using only the finest ingredients and free from artificial colourings or preservatives. By embracing Natures Grub, you’re supporting a commitment to nourishing animals with natural, high-quality products.
Love Wildlife: Love Nature
Introducing Love Wildlife, an all-natural range of suet products that combines simplicity and excellence. Available in four deliciously crafted flavours, Love Wildlife stands apart for its use of 100% natural beef suet and for being a product entirely made in the UK. A closer look reveals suet that’s packed with real fruit and insects, alongside a complementary range of tasty worms designed to cater to the diverse needs of garden wildlife.
For 2025, Love Wildlife has undergone an exciting rebrand. The refreshed packaging reflects the natural world with vibrant, eye-catching colours that enhance its visual appeal while underscoring the range’s environmentally conscious approach. This thoughtful redesign appeals to both experienced wildlife enthusiasts and those new to supporting local wildlife. Love Wildlife continues to uphold its dedication to providing high-quality, all-natural products for those who want to connect with nature.
Supernature: Super Products Inspired by Nature
Super by name, super by nature. The Supernature range for dogs and cats is an integral part of the Natures Grub offering. It continues to expand, meeting the needs of pet owners who prioritise natural, beneficial and delicious options for their furry companions. From tasty treats to bone broths, pumpkin powder, toppers, spreads, oils and more, Supernature delivers a diverse selection of products that enhance pets’ health and happiness.
Each Supernature product is thoughtfully crafted with ingredients chosen for their specific benefits. Whether it’s the Boosterz blends, which combine carefully researched components for optimal harmony, the Super supplements addressing common wellness concerns or their hand-baked treats such as the Biotic Bars, the range offers innovative solutions for pet care. These products are designed to make a meaningful difference in the lives of pets and their owners.
A standout in the range, Supernature Lickeez, provides an enriching alternative to traditional choices like peanut butter. Available in three protein-packed flavours, Lickeez is rich in essential amino and fatty acids, prebiotics, vitamins, minerals and electrolytes. This versatile product has become a favourite among pet owners looking to combine enrichment with nutrition.
Natural Nibbles: Deliciously Natural Treats for Small Animals
Natural Nibbles is the go-to range for rabbits and rodents, offering innovative forage and treat options that encourage natural behaviour, provide essential nutrients and support dental health. Every product is made using high-quality hays and botanicals, ensuring maximum flavour and nutrition. These products are entirely free from additives, pesticides and PVA, with an edible vegan binder used as a natural substitute.
Following a recent rebrand, Natural Nibbles now boasts colourful, playful packaging designed to attract a wide audience. Whether appealing to seasoned rabbit owners or younger customers drawn to its vibrant design, the range combines visual charm with practical benefits. Natural Nibbles is an ideal choice for animal lovers seeking safe, natural and engaging options for their pets.
Natures Grub Poultry: Helping Your Hens Thrive
When it comes to backyard chickens and poultry enthusiasts, Natures Grub Poultry is a trusted name. The range includes products designed to enrich and support the lives of hens, such as Mixed Grit for digestion, Biotic Boost supplements for overall health and indulgent treats like the Fruit & Berry Treat Mix. Each product reflects the brand’s dedication to providing practical and natural solutions.
As with all Natures Grub products, the poultry range is 100% natural and preservative-free. This ensures poultry keepers can rely on the integrity and quality of the products they choose. From essentials to treats, the range supports healthy, happy hens and is an invaluable addition for any poultry enthusiast.
Natures Grub is a proud supporter of the British Hen Welfare Trust. The British Hen Welfare Trust (registered charity no. 1147356) rehomes ex-commercial hens across the UK. As part of our commitment to supporting them, Natures Grub will donate £10,000 to the charity, raised through the sale of all poultry products during this 1-year campaign.
Natures Grub is dedicated to delivering high-quality products crafted with natural ingredients to support the well-being of animals. Whether catering to pets, wildlife, or poultry, the range offers innovative and dependable solutions informed by years of expertise. By choosing Natures Grub, you’re embracing a commitment to quality and care for the natural world.
Why purchase from Natures Grub?
- Natural Ingredients: Free from artificial additives, preservatives and pesticides.
- Innovative Range: New products introduced throughout the year, alongside seasonal options.
- Committed to Quality: Carefully crafted for optimal l nutrition and health benefits.
- Trusted by Pet Owners: Loved by pet owners, wildlife l enthusiasts and poultry keepers alike.
- Family-Run Expertise: Over a decade of experience, l with a personal touch in every product.
Contact
To learn more about Natures Grub or for trade and private label enquiries, please visit our website at naturesgrub.co.uk. Alternatively, you can contact our sales team directly at 01485 517177 or email [email protected]