Anicura launches high-quality skincare for cats and dogs

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A gentle and effective natural alternative to chemical-based products, Anicura make high-quality skincare for cats and dogs using proven ingredients which deeply hydrate and nourish, helping pets to achieve and maintain a healthy skin and coat.

Latest new product news from Anicura.

After adopting their rescue dog, Bella in 2013, Anicura founder Martin Schiele and his wife Claudia realised that the pet grooming industry was saturated with products, but knowing animals' skin can be even more sensitive than human's, they couldn't find anything that lived up to expectation to care for their new staffie.

Having developed natural skincare products at their (human) skincare company, Salcura, for over 10 years, they drew on their experience and worked with the best suppliers from around the world to create a range of products designed especially for cats and dogs prone to itchy, sensitive, dry & flaky skin and other skin conditions including eczema.

With cleansing shampoos, protective gel ointments, and pioneering sprays to instantly soothe skin and freshen up fur, the range comprises six pet empowering products, harnessing the principles of homeostasis; the self-healing capacity of the skin. Each product consists of natural oils and extracts in abundance including Oatmeal, Sea Buckthorn, Eucalyptus, Rosemary and Chamomile, helping to deliver as many nutrients as possible to the skin and allowing it to repair itself.

Anicura believe that natural products for pets shouldn’t mean having to compromise on effectiveness, and therefore use only the finest grade, pure ingredients which contain no artificial chemicals or pharmaceuticals such as steroids, antibiotics, cortisones, peroxides, parabens, or paraffin. Instead, ingredients are chosen for their bio-scientifically proven ability to deal with infection (e.g. fungal or bacterial), inflammation and tissue damage, whilst still deeply cleansing and moisturising the skin, and allowing their fur to flourish!

Dog Gel Ointment / Cat Gel Ointment £12.99

Forms a soft layer over the skin to provide deep nourishment and maximum protection. Contains Apple Cider Vinegar to soothe itchy and inflamed skin, and Sea Buckthorn – rich in Omegas 6,7 & 9, as well as Vitamins E & C to hydrate and protect.

The silky, antibacterial gel allows for easy application to more sensitive areas like face wrinkles and paws, and is perfectly safe if accidentally ingested from self-cleaning, or through any scabs/open wounds.

Cat Spray / Dog Spray £12.99

With a multitude of natural oils to aid the skin in becoming healthier and stronger, the fast absorbing, non-sticky formula instantly cools, calms and soothes, effectively breaking the itchscratch cycle. The fine liquid sinks deep into the epidermis, with 15 natural oils & extracts including Sunflower Oil and Lavender, nourishing new skin cells early in their life cycle, allowing healthier surface skin cells to grow, and reducing future flare-ups.

Dog Shampoo / Cat Shampoo From £15.99

Gently supports sensitive skin whilst still nourishing coats of fur, the mild, low-foaming formula is especially suitable sensitive, dry, itchy, flaky and chapped skin. A high-quality blend of oils, vitamins, and minerals combined with the pure fragrances of lavender and chamomile, offer a natural alternative to chemically infused washes that can aggravate skin conditions. Rich in Omegas, both skin and coat are left feeling soothed and refreshed.

The full Anicura range is available from anicura.co.uk